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Digital Marketing Specialist (B2B SaaS)

  • On-site
    • Sliema, Sliema, Malta
  • Marketing

Job description

We are looking for a creative and Data-Driven Digital Marketing Specialist to build brand awareness of the Fast Track brand

The Digital Marketing Specialist will support the wider marketing team in managing our website content, improving our digital discoverability, and executing multi-channel marketing strategies to enhance brand awareness and lead generation. 

The ideal candidate will have experience optimising B2B websites for search and performance, running paid campaigns, and coordinating assets across digital channels.


Your responsibilities as a Digital Marketing Specialist at Fast Track would include:

Website content management

  • Own and update content across our websites using Nuxt Studio (basic HTML knowledge required). 

  • You’ll work closely with our Graphic Designer to keep things fresh, optimised, and on-brand.

On-page SEO & LLM discoverability

  • Improve how we’re found and understood, not just by humans, but by search engines and Large Language Models (LLMs). 

  • You’ll optimise pages, working on things like metadata, page structure, internal linking, and entity-based SEO.

Digital campaigns

  • Plan and manage B2B campaigns across paid, organic, and partner channels — including Google Ads, retargeting, and LinkedIn — always aiming to drive qualified leads and build awareness.

Performance tracking

  • Monitor, report, and improve results using tools like GA4, SEMRush, AHrefs, and Looker Studio. 

  • You’ll be the go-to person for digital performance insights and recommendations.

Project coordination and content distribution

  • Coordinate and promote webinars with internal and external speakers

  • Lead creation of digital banners and newsletter visuals for iGaming media placements

  • Coordinate video creation and animations, managing timelines and creative briefs

  • Build and launch landing pages to support product launches, campaigns, and events

  • Help produce and amplify success stories, industry reports, and partner content across channels

Job requirements

  • Previous experience driving lead generation, optimising customer journeys/funnels, or solution-selling in a B2B environment

  • Excellent command of the English language 

  • Proficiency in Google Analytics, Google AdWords, Bing Analytics, and LinkedIn Sales Navigator

  • Experience with SEO and content management tools (e.g., Nuxt Studio, SEMRush) 

  • HTML knowledge, Experience running paid digital campaigns (Google, LinkedIn, retargeting

  • A positive and driven team player with a learning and problem-solving mindset. Ability to present complex ideas in an engaging manner

  • Tech-savvy - you have the necessary technical skill and experience needed to perform the role. You are well-informed about modern technology, have a curiosity

Nice-to-haves:

  • Understanding of the iGaming industry and B2B sales processes. 

  • Familiarity with Pipedrive, Hubspot CRM, and marketing automation tools (e.g., LinkedIn Fusion, Autopilot, Apollo). 

  • Additional language skills, particularly Spanish and Portuguese. 

  • Knowledge of building KPI dashboards using Looker Studio or similar tools.


Working at Fast Track

Fast Track is a disruptive technology company, recognised as the iGaming industry CRM leader. Fast Track provides a new way of working, enabling teams to focus on innovation and growth. We are a tight unit with a strong culture, and our leadership in tech and the product has attracted high-performance individuals. Fast Track works with hundreds of companies worldwide, with offices in Malta, Sweden, Spain, and the United States, and has been certified as a Great Place To Work®️


Applicants from abroad
Relocation program included (if required); we pay for your flights for you and your family, shipping, and accommodation for the first 2 weeks.



Perks and Benefits of Working at Fast Track in Sliema, Malta


  • Great Place to Work® Certified – Officially recognised for our commitment to building an engaging, high-trust culture.

  • Collaborative Onsite Work Environment – Be part of a dynamic, innovation-driven team in an open, inspiring workspace.

  • Best office on the Island - Work in Sliema with an amazing terrace and sea view

  • Be part of our yearly Growth Summit – Join our global team for an inspiring event to connect, collaborate, and celebrate together.

  • Parking - Enjoy hassle-free commuting with complimentary parking

  • Wellbeing Benefit – We sponsor your well-being activities such as gym memberships or fitness classes to support your health, and feel free to join our internal fitness communities, including (Yoga, Football Padel, and Running)

  • Private Health Insurance – Comprehensive coverage for you through Atlas.

  • Mental Wellbeing – 24/7 access to mental health support, to support your mental wellbeing needs.

  • Top-of-the-line Equipment – Best-in-class MacBooks and all the tools you need to excel.

  • Breakfast Every Day – Start your morning with a complimentary, healthy breakfast at the office.

  • Mobile Plan - We cover your mobile plan

  • Fast Track discounts - Get different discounts from nearby shops and restaurants

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